Showing posts with label social. Show all posts
Showing posts with label social. Show all posts

Sunday, November 3, 2013

Convert your unsuccessful campaign to Successful one!

ad campaignLook, first don’t aim your efforts for anything less than success. But by any means if your campaign is not successful as per market expectations or requirement for the product marketing, then it’s advisable to admit that one need to explore some scope of improvement for the campaign. Here we will see how to explore scope of improvement. The foremost and key parameter to judge success is “measured results”. After some period of time if the results are not improving; considering other parameters are normally behaving; then it’s time to recheck campaign. Key areas to re-focus are 1. Timing, 2. Appealing audience, 3. Visual acceptance, 4. Social relation with audience, 5. Platform of ad campaign, 6. Fulfilling consumers’ desire, 7. Uniqueness, 8. Competitive attribute demonstration, 9. Influence factors for targeting audience, 10. Benefits or product quality appeal. If anyone is weaker or not considered seriously in campaign then it might chance to re-focus before re-campaign. Nowadays there is “Pattern ad” campaign is more famous. This is nothing new but campaign your product with historic successful ad campaign pattern with new visuals and demonstration, using last successful ad theme.

Thursday, September 19, 2013

Engage with your customers ”Socially” ...


Hi Friends, As you have seen in previous post, and must have watch video, we often see Customer need a product and he cant generate demand or ask fluently. Many times customer asks different things and buy dofferent things. That 'Gap' the seller misses or coudn't recognize. Here point is how we know that gap and how we can influence him to fulfill the gap with promoting and 'Explaining' our

Friday, September 13, 2013

Teach them and you will Learn...new lesson everytime



Probably it's somewhat different than selling. You have to educate the buyer, by elaborating possibility of fulfilling his requirement. Quality of your product or service is not what you spoke but it's that what the buyer listen. So most innovative and impressive way is to tell something which is related to product or service and the buyer may get benifit out of it. It may the potential or inherent benifits or personality related or social or monetary or some special to individuals which he (buyer) will listen. By this way indirecly you are engaging him with the product or service you offer and hence stepping further to make him your 'Customer' !!





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