Serve what they want..

”Serve” them (your Audience) with their menu in demand. Any artist or cook or seller want to give his best and try for the same, but his efforts can get success only and only when his effort meets Audience's expectations. Here point is not about success tricks but to focus on what should do at what amount and to convince the Audience about it. In simple words be oneself in crowd of the Audience and write demand from your marketing campaign.